Pricing

Google Ads Optimization Pricing

Start optimizing your Google Ads campaigns today with our flexible pricing options

Free

Perfect for getting started

Starting at
$0.0/month
$2,000 monthly ad spend
Choose Plan
What's included
  • 1 Google Ads account
  • Up to 5 campaigns
  • Up to 1,000 keywords
  • $2,000 monthly ad spend
  • 0 team seats
  • Keyword Ninja
  • Sync Frequency: 1h
  • Wasted-Spend Analysis
  • +9 more - see full comparison

Basic

Great for small agencies

Starting at
$99.0/month
$10,000 monthly ad spend
Flexible: $2 per $1,000 over
Choose Plan Start 14-day trial
What's included
  • 1 Google Ads account
  • Up to 25 campaigns
  • Up to 5,000 keywords
  • $10,000 monthly ad spend
  • 0 team seatsExtra seats: +$10/seat/mo
  • Keyword Ninja
  • Sync Frequency: 1h
  • Wasted-Spend Analysis
  • +23 more - see full comparison

Enterprise

For large agencies and enterprises

Starting at
$499.0/month
$500,000 monthly ad spend
Flexible: $1.50 per $1,000 over
Choose Plan Start 14-day trial
What's included
  • Up to 25 accounts
  • Unlimited campaigns
  • Unlimited keywords
  • $500,000 monthly ad spend
  • 10 team seatsExtra seats: +$10/seat/mo
  • Keyword Ninja
  • Ninja Shield
  • White Label
  • +44 more - see full comparison

Compare every feature

Feature Free Basic Pro Enterprise
Plan limits
Google Ads accounts How many Google Ads accounts this plan can connect 1 Google Ads account 1 Google Ads account Up to 5 accounts Up to 25 accounts
Campaigns Maximum tracked campaigns Up to 5 campaigns Up to 25 campaigns Up to 100 campaigns Unlimited campaigns
Keywords Maximum tracked keywords Up to 1,000 keywords Up to 5,000 keywords Up to 10,000 keywords Unlimited keywords
Team seats Members who can share the workspace 0 team seats 0 team seatsExtra seats: +$10/seat/mo 3 team seatsExtra seats: +$10/seat/mo 10 team seatsExtra seats: +$10/seat/mo
Monthly ad spend Managed monthly ad-spend ceiling $2,000 monthly ad spend $10,000 monthly ad spendFlexible: $2 per $1,000 over $50,000 monthly ad spendFlexible: $2 per $1,000 over $500,000 monthly ad spendFlexible: $1.50 per $1,000 over
Sync Frequency The rate at which we pull new data from Google Ads. 1h 1h 15m 15m
AI
AI Insights Weekly narrative, recommendations & natural-language queries - -
AI Creative Studio Ad scoring, RSA generation & headline/description variants - -
Landing Page Critique AI critique of landing-page relevance & conversion - -
N-gram AI Themes AI-clustered wasteful search-term themes - -
Quick Wins Guided AI action plan for the account - -
Automation
Automation Rules Rule engine + gallery: pause, negate & add keywords automatically - -
Autopilot Runs safe, reversible optimizations automatically with guardrails you set once - -
RSA A/B Tests Run and measure responsive search-ad experiments - -
Rule Gallery An App-Store-style gallery of pre-built, best-practice automation rules - install one in a click, customize its thresholds, and publish your own. - -
Scheduled Jobs Schedule recurring jobs - data syncs, report delivery and automation runs - on your own cadence, with a history of every run. - -
Protection
Ninja Shield Click-fraud detection with automatic IP exclusions - -
Optimization
Keyword Ninja The signature experience: review search terms one card at a time and swipe to block waste or promote winners - with gestures, keyboard shortcuts and a gamified streak. The fastest way to clean an account.
Wasted-Spend Analysis Find zero-conversion keywords & negative candidates
Keyword Conflict Detector Negatives blocking your active keywords
Bulk Conflict Fix One-click fix-all for keyword conflicts -
Bid & Budget Simulations Google's real bid/budget response curves + one-click apply -
Performance Max Depth Asset-group metrics, weak-asset labels & search-category negatives for PMax -
Performance Max Builder Build & edit Performance Max campaigns — asset groups, assets and search themes - -
Keyword Ideas Discover new keywords with search volume, competition & top-of-page bid estimates from Google
Smart Blocklist Cross-check your search terms & keywords against a curated junk-term catalog - -
Search-Term Mining Review search terms and add positives/negatives -
Analytics
Performance Analytics Device, geo & daypart breakdowns with charts -
Performance Max Asset-group health & ad-strength for PMax -
Organic Search (Search Console) Your Search Console organic queries, pages & rankings alongside your paid data
Google Analytics 4 Post-click engagement, key events & revenue from GA4 alongside your paid data
Account Health Quality Score & conversion-tracking audit -
Budget Forecast Simulate budget & bid changes -
Auction Insights Competitor impression share & overlap -
Alerts Automatic anomaly detection watches every campaign daily and alerts you to cost spikes, CTR drops, conversion crashes and visibility loss - in-app and by notification.
Comparison Analysis Overlay any two date ranges on every chart and table with delta badges, so you can see exactly what changed period over period across the whole account.
Year-over-Year Recovery Per-campaign year-over-year diagnosis that separates the market-wide search decline from what you changed - paused converters, blocking negatives, dead campaigns, inflated bids - with one-click reversible fixes. -
Reporting
Scheduled Reports Branded weekly and monthly performance reports generated automatically and delivered by email - spend, conversions, wasted-spend saved and what changed. - -
Account Audits A deep, scored audit of the whole account - structure, wasted spend, conflicts, coverage and quick wins - exportable to share with clients or stakeholders. - -
Workflow & UX
Client Access Invite clients to review search terms on one allocated account - -
Change Log & Undo Full audit trail with one-click undo
Customizable Dashboard Drag-and-drop widget layouts
Notes Pin context-rich notes at any level - campaign, ad group, keyword or ad - to record why a change was made and keep the whole team aligned. -
White Label Rebrand Keyword Ninja with your own logo, colors on client-facing reports - present it as your own agency reports. - - -
Manager Marketplace Hire a freelance account manager -
Support
Community support Help center & community forum
Live chat support Chat with the Keyword Ninja team in real time from any page - for setup help, account questions and troubleshooting. Gated by plan; enforcement toggled by the admin chat 'open to all' switch (drift panel lists it as ungated by design). -
Email support Email support -
Priority support Priority response - -
Phone support Dedicated phone support - - -
Guided Onboarding A guided onboarding session to connect your account, set up automations and tailor the dashboard - so you get to wins on day one. - -
Custom integrations Bespoke integrations & onboarding - - -

Frequently Asked Questions

Can I change my plan anytime?

Yes — you can upgrade or downgrade your plan at any time, and the change takes effect immediately.

How do I get started?

Choose a plan and sign in with your Google account. Keyword Ninja syncs your campaign data — usually a few minutes — and you can start reviewing wasted spend right away.

Is it really free to start?

Yes. The Free plan costs nothing and no credit card is required. When you're ready to upgrade, contact us and we'll activate your plan.

Can I cancel anytime?

Yes, you can cancel your subscription at any time. Your account will remain active until the end of your current billing period.

What can Keyword Ninja do to my Google Ads account?

Nothing without you. You sign in with Google and Keyword Ninja reads your campaign data. Changes — negative keywords, pauses, new keywords — are pushed only when you approve them or configure an automation rule, and you can disconnect access at any time.

How do the monthly ad-spend limits work?

Each plan supports accounts up to a monthly Google Ads spend (for example $1,500 on Basic). We check it when you connect your account — if you're over the limit, we'll recommend the plan that fits.

What does hiring an account manager cost?

Browsing the marketplace and inviting a manager is free for account owners — you agree on management fees directly with the manager. Managers pay a per-client seat to operate your account through Keyword Ninja, and you stay in control the whole time.

What languages do you support?

The entire product is available in English and Hebrew with full right-to-left support, and pricing is shown in USD or ILS.

Still have questions?

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