Negative keywords for optometrists
Eye-care ads leak to contact-lens shoppers chasing the lowest online price, optometry students prepping for the OAT, and anyone who typed "glasses" meaning wine glasses or safety glasses. This list keeps the budget on exam bookings.
Updated
Before you paste: what NOT to block
Coverage, cost and same-day queries convert. Keep them:
- eye exam near me that takes vsp
- eye exam cost without insurance
- emergency eye doctor
- same day eye exam
- contact lens exam price
Every list on this page is a starting point, not a decree. Scan it against your own offer before applying — one business's junk click is another's best lead.
The full list
Optometry-specific negatives merged with 5 curated categories, de-duplicated and sorted.
- 1-800 contacts
- alibaba
- application
- apply now
- apprenticeship
- b2b
- bulk
- buy in bulk
- career
- careers
- cheat sheet
- checklist
- clipart
- coloring page
- contact lenses online
- curriculum vitae
- cv
- definition
- distribution
- distributor
- distributors
- diy
- diy recipe
- do it yourself
- dog eye infection
- drawing
- drinking glasses
- dropship
- dropshipping
- employer
- employment
- example
- examples
- explained
- export
- exporter
- eye exercises
- eyebuydirect
- eyeglass repair kit
- factories
- factory
- freelance
- gif
- gifs
- glass onion
- grow your own
- guide
- guides
- headhunter
- hiring
- home made
- home remedies
- home remedy
- homemade
- how do i
- how does
- how to
- icon
- icons
- ideas
- image
- images
- import
- importer
- in bulk
- instructions
- intern
- internship
- interview
- job
- jobs
- logo
- logos
- make your own
- manual
- manufacturer
- manufacturing
- meaning
- meme
- memes
- moq
- natural remedies
- natural remedy
- natural way
- now hiring
- oat exam
- odm
- oem
- online vision test
- optician license
- optometric technician jobs
- optometrist salary
- optometry school
- part time
- photo
- photos
- picture
- pictures
- png
- printable
- printable eye chart
- private label
- rating
- ratings
- reading glasses dollar store
- recipe
- recipes
- recruiter
- recruitment
- remote job
- remote work
- reseller
- resellers
- resume
- resumes
- review
- reviews
- safety glasses
- salaries
- salary
- staffing
- step by step
- stock photo
- stock photos
- supplier
- suppliers
- svg
- template
- templates
- testimonial
- testimonials
- tips
- trade
- tricks
- tutorial
- tutorials
- vacancies
- vacancy
- veterinary ophthalmologist
- video
- video tutorial
- videos
- wage
- wages
- wallpaper
- wallpapers
- warby parker
- what are
- what is
- wholesale
- wholesaler
- wholesalers
- why is
- wiki
- wikipedia
- wine glasses
- without chemicals
- work from home
- youtube
- zenni
What's inside this list
Job Seekers
33 terms · view this category on its own
View listDIY & Info
33 terms · view this category on its own
View listHomemade & Natural
13 terms · view this category on its own
View listB2B / Wholesale
30 terms · view this category on its own
View listReviews & Media
31 terms · view this category on its own
View listFrequently asked questions
Should an optometrist block "contacts" and online lens retailers?
Block the retailer names and the "online" phrasing - that buyer wants a box shipped, not an appointment. Do not add a bare "contacts" or "contact lenses" negative: "contact lens exam" and "contact lens fitting" are paid services you perform, and the lens buyer whose prescription expired has to see someone first.
Why is the free-and-cheap list left off?
Many practices advertise a free exam with a frame purchase, and self-pay patients search "cheap eye exam near me" when they have no vision plan - both book. The low-value price traffic in eye care is online-retailer traffic, which the brand and "online" terms on this page already catch.
These are generic industry negatives - safe in most accounts of this kind, but not tuned to yours. Inside Keyword Ninja, the Smart Blocklist cross-checks this exact catalog against your real search terms and shows the wasted spend before you block a single word.
Match these lists to your actual traffic
The Smart Blocklist checks every curated term against your real search terms and shows the wasted spend before you block anything. Connect Google Ads for a free look.